For Companies
Understanding AI is a crucial precondition before reaping its benefits. As of today, many companies in Germany and elsewhere are thinking about getting started and are looking for ways to take the first step.
Other companies are experimenting with AI and are realizing that not only a small Tech-team needs to understand this new technology, but multiple divisions and stakeholders across the organization too. Overall, many people in non-technical wish to learn what it means to use AI in business.
We created this course to help people in business to better understand the possibilities and implications of using AI. This publicly funded course is intended to benefit as many people as possible. That’s why it is free of charge, jargon-free, self-paced and in German and English. This course is built to scale.
We invite every company and other organisations to use this course within their AI journey. For instance, you may create a company campaign and invite all employees to participate. Maybe you were thinking about some kind of AI-education program for your team.
This course can be part of it. Use this course to learn AI together and to celebrate your joint learning success. And of course you are welcome to talk about it on social media and elsewhere.
How to use this course for a company?
Aims and Conditions
- Be clear about your motivation. WHO in your company should take this course and WHY?
- If you are considering making it a campaign, go for it. Be clear about who is driving it. Maybe yourself or someone of your company's AI-team?
- Set a goal. How many of your colleagues should do the course? 1%, 5%, or more?
- Clarify the rules for participation. For instance, can the course be done during working hours? If not, is there another compensation? Study groups are a great vehicle to create learning communities.
What does success look like?
How will you measure participation, via registrations or via completions?
- For tracking participation, consider establishing a channel for the participants to report their status, e.g. sending their certificate to a dedicated email address.
- If you are game for a friendly competition, why not ask another company like a partner, supplier, customer, or competitor? Agree on a timeline and key metric, and off you go.
Incentives for participation
- Communities of practice or other forms of social learning are a great incentive (particularly in times of social distance).
- A friendly competition might fuel motivation of some colleagues as it provides an opportunity to win together and have a fun interaction with the other organisation(s).
- Visible recognition is appreciated by many, especially when announced by a senior member of the company, e.g. in the intranet, internal-newsletter, or monthly update.
Other incentives:
- Access to further AI education programs upon completion.
- Possibility to link this course with personal development goals and archive the certificate in the HR file.
- Small gifts for graduates.
Communication
Internal:
- Explain to your colleagues WHY your company is doing this campaign.
- Clearly address the target group within your organization, unless it is really everybody.
- Organize a kick-off event to create awareness and momentum.
- Create/identify a space or channel where updates can be shared.
External:
- Let others know what you are up to and share the news on social media, press releases or such. For instance, talk about the kick-off event, the user experiences of individuals, updates on participation numbers, or how a potential challenge is going.
Companies that are using Foundations of AI
